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TrustProof

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Notes on reviews, trust, and how we run the platform.

August 26, 2026

How to spot a fake review in 30 seconds

Five tell-tale patterns our integrity systems look for — and what you can check yourself before you buy.

Full article coming soon.

August 19, 2026

Why we don't fact-check reviews (and what we do instead)

A review is an opinion, not a court filing. Here is how we keep the platform honest without policing what people think.

Full article coming soon.

August 12, 2026

What a company's reply says about it

Reply rate and reply tone predict customer satisfaction better than the star average alone. The data behind the claim.

Full article coming soon.

August 5, 2026

Introducing TrustProof

An open review platform where anyone can write, every business can reply for free, and nobody can pay to hide the truth.

Full article coming soon.